{
 "core_terms": [
  "hubspot consultant",
  "hubspot developer",
  "hubspot agency",
  "hubspot integration",
  "hubspot implementation",
  "hubspot onboarding services",
  "hubspot salesforce integration",
  "hubspot quickbooks integration",
  "hubspot shopify integration",
  "hubspot netsuite integration"
 ],
 "core_terms_avg_monthly_searches_by_year": {
  "UK": {
   "2020": 631,
   "2021": 752,
   "2022": 758,
   "2023": 876,
   "2024": 1370,
   "2025": 1902
  },
  "US": {
   "2020": 4282,
   "2021": 4468,
   "2022": 5314,
   "2023": 5245,
   "2024": 6161,
   "2025": 6320
  }
 },
 "core_terms_2026_vs_2025_same_months": {
  "UK": {
   "months": "2026-01..2026-08",
   "searches_2026": 6650,
   "searches_2025_same_months": 15150,
   "change_pct": -56.1
  },
  "US": {
   "months": "2026-01..2026-08",
   "searches_2026": 41840,
   "searches_2025_same_months": 56210,
   "change_pct": -25.6
  }
 },
 "demand_pulled": "2026-10-12",
 "source_demand": "Google Ads search volume via DataForSEO, US and UK, English",
 "yoy_definition": "searches in the latest 3 months / same 3 months one year earlier",
 "headline_terms": {
  "US": {
   "hubspot consultant": {
    "searches": 880,
    "cpc_usd": 88.02,
    "yoy": 0.36
   },
   "hubspot developer": {
    "searches": 590,
    "cpc_usd": 84.58,
    "yoy": 1.23
   },
   "hubspot agency": {
    "searches": 480,
    "cpc_usd": 20.46,
    "yoy": 0.76
   },
   "hubspot integration": {
    "searches": 210,
    "cpc_usd": 28.53,
    "yoy": 0.61
   },
   "hubspot implementation": {
    "searches": 170,
    "cpc_usd": 28.93,
    "yoy": 0.81
   },
   "hubspot onboarding services": {
    "searches": 390,
    "cpc_usd": 12.77,
    "yoy": 0.9
   },
   "hubspot salesforce integration": {
    "searches": 1000,
    "cpc_usd": 33.16,
    "yoy": 0.49
   },
   "hubspot quickbooks integration": {
    "searches": 390,
    "cpc_usd": 41.72,
    "yoy": 0.47
   },
   "hubspot shopify integration": {
    "searches": 390,
    "cpc_usd": 17.24,
    "yoy": 0.54
   },
   "hubspot netsuite integration": {
    "searches": 480,
    "cpc_usd": 32.45,
    "yoy": 0.75
   }
  },
  "UK": {
   "hubspot consultant": {
    "searches": 170,
    "cpc_usd": 67.87,
    "yoy": 0.65
   },
   "hubspot developer": {
    "searches": 210,
    "cpc_usd": 56.49,
    "yoy": 1.02
   },
   "hubspot agency": {
    "searches": 320,
    "cpc_usd": 27.84,
    "yoy": 0.32
   },
   "hubspot integration": {
    "searches": 70,
    "cpc_usd": "",
    "yoy": 0.52
   },
   "hubspot implementation": {
    "searches": 40,
    "cpc_usd": 29.32,
    "yoy": 0.4
   },
   "hubspot onboarding services": {
    "searches": 140,
    "cpc_usd": 41.06,
    "yoy": 0.43
   },
   "hubspot salesforce integration": {
    "searches": 110,
    "cpc_usd": "",
    "yoy": 0.37
   },
   "hubspot quickbooks integration": {
    "searches": 30,
    "cpc_usd": 33.37,
    "yoy": 0.42
   },
   "hubspot shopify integration": {
    "searches": 50,
    "cpc_usd": 8.14,
    "yoy": 0.37
   },
   "hubspot netsuite integration": {
    "searches": 50,
    "cpc_usd": 33.08,
    "yoy": 0.6
   }
  }
 },
 "upwork_sample": {
  "jobs": 100,
  "fixed_price_jobs": 17,
  "fixed_median_usd": 100,
  "hourly_jobs": 53,
  "hourly_max_median_usd": 25,
  "hourly_max_p75_usd": 45,
  "client_country_top": [
   [
    "United States",
    53
   ],
   [
    "India",
    8
   ],
   [
    "Canada",
    5
   ],
   [
    "United Kingdom",
    5
   ],
   [
    "Australia",
    4
   ]
  ]
 }
}